Founded in 2008, The Sweetest Occasion is a design and lifestyle blog with a passion for entertaining, parties and home decor. A devoted following of readers come for trendsetting DIY tutorials, recipes, party inspiration, entertaining tips and ideas, home decor, design ideas and fashion finds. Featured by publications such as Better Homes & Gardens, Every Day with Rachael Ray, The Today Show, People, Country Living, BRIDES, Good Housekeeping and New York Magazine, an enthusiastic and growing readership of style-savvy hostesses, newlyweds, brides, and young moms make The Sweetest Occasion a go-to resource for entertaining and design ideas. Recently named one of the Top 5 Entertaining Blogs by Better Homes & Gardens, The Sweetest Occasion is all about sharing a passion for gorgeous design and inspiring you to live a life as beautiful as you can imagine.


Cyd Converse

Founder + Editor

Cyd Converse founded The Sweetest Occasion in 2008, as a celebration of her lifelong passion for entertaining, crafts, photography, food and home decor. Cyd resides in the 1000 Islands region of Upstate New York where she can often be found with glitter in her hair and wanderlust in her soul. She holds an undergraduate degree in architecture and a Master of Business Administration from St. Bonaventure University. In her free time it’s good dark coffee, the laughter of her two favorite little boys and taking trips to the farmer’s market with her better half that fill her days with glee. In addition to pouring her heart and soul into The Sweetest Occasion, Cyd is also a regular contributor to popular lifestyle websites such as Babble and Momtastic.


Chelsea Foy

DIY Contributor

Chelsea Foy is a musical theatre performer by day and a blogger by night — or sometimes vice versa. Her blog, Lovely Indeed, focuses on a DIY lifestyle, and all of the happiness that comes along with it. After five spectacular years living in Manhattan, she recently relocated to her home state of sunny California with her husband, Ryan. They now reside in Los Angeles and spend their time diligently becoming familiar with every shop, restaurant, beach, and flea market within a 50-mile radius.